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Welcome to NIFDI's Online Store

*Due to reduced office hours, orders may take longer to ship.* 

About the Store
In our online store, you will find a wide variety of titles on Direct Instruction – from books Siegfried "Zig" Engelmann has authored to program supplements to titles on research. We offer a number of titles designed to help a variety of audience purposes, including:

  • teachers, coaches, and administrators implementing DI programs in their schools;
  • parents preparing or supporting their children in academic success;
  • researchers in search of theoretical and empirical studies regarding the development, efficacy and implementation of DI.

Please note: With the exception of Direct Instruction Spoken English (DISE), NIFDI does not sell program materials. If you are looking to purchase curriculum, such as Reading Mastery, Connecting Math Concepts, etc., you will want to visit our program pages (click "The Programs" on the menu at the top of your screen) and visit the respective publisher's website.

Note on international orders: To save our international customers high shipping costs, some NIFDI Press publications are now available through Amazon's print on demand feature. Check your local Amazon site for details. For all other international orders, please email

Note on DISE orders: In order to streamline the shipping process, all orders must be placed through the online store. We accept Purchase Orders, Checks, and Credit Cards for payment. 

NIFDI Members save 20%!* Not a member? Sign up to save!

*Discount does not apply to DISE materials or bundles.

Conceptual Learning

Conceptual Learning
$9.95 each


Siegfried Engelmann knows how to teach things to children and believes that doing so is a most urgent and important undertaking. Engelmann knows, as does every parent, that there are many times in children's lives when they things they need to learn should be taught directly and efficiently. Children might eventually discover for themselves, on an incidental learning basis, the rules for crossing streets safely. But we realize that this matter is too critical to be left to children's own learning style and time.

It might come too late or, perhaps, never. Engelmann believes that learning to think, reason, solve problems, and use language effectively is also highly urgent and that it is the business of teachers to efficiently and effectively manipulate the environment so that children are taught these things. 

This monograph is Engelmann’s answer to how a master teacher derives effective teaching procedures. The monograph is not easy reading, nor could it be. This book is an effort to simplify and highlight some of the main steps involved in a teacher's determination of how to teach.

The monograph is organized into three parts. Chapters I–V describe the derivation of concept teaching procedures; Chapter VI presents the teaching of problem solving as an extension of the basic concept teaching procedures presented in the first section; Chapter VII describes the systematic teaching of persistence, positive self-image, acceptable classroom behavior and a liking for school learning.

Author: Siegfried Engelmann
Copyright: 1969; Reprinted 2010
ASIN: B0006C733Y
Format: Paperback

Note: This book is Volume 11 of the Dimensions in Early Learning Series.

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